La Fira

Designed, conceptualized, and organized the Poblenou Beer Festival, an annual international event that showcases Europe’s finest craft beer producers in the vibrant city of Barcelona.

This festival celebrates craft beer culture, targeting a young, modern audience and offering a vibrant, festive atmosphere just 100 meters from Barcelona’s beach. The graphic design enhances this craft-focused concept with casual illustrations and a friendly, engaging tone that fosters a sense of connection and camaraderie