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Branding Design


  • Client: NOOS


01. Assignment

What were we asked to develop?

Peter Klien and Astrid Bartl run NOOS, a small winery producing natural wines in Niederösterreich. What started as a small adventure became a profitable enterprise that produces small batches of high-quality wines. Peter and Astrid asked us for a label system to unify their offer and improve their brand presence.

02. Strategy

How did we decide our approach?

Astrid is also an amazing photographer so we asked her to make a series of close up pictures of the different grapes during the winemaking process. The visual system is supported by these images and a picturesque color palette.