{"id":13196,"date":"2023-10-26T21:12:08","date_gmt":"2023-10-26T21:12:08","guid":{"rendered":"https:\/\/pica.agency\/?post_type=norebro_portfolio&p=13196"},"modified":"2023-12-04T10:14:52","modified_gmt":"2023-12-04T10:14:52","slug":"poblenou-beer-festival","status":"publish","type":"norebro_portfolio","link":"https:\/\/pica.agency\/project\/poblenou-beer-festival\/","title":{"rendered":"La Fira"},"content":{"rendered":"
[vc_row full_width=”stretch_row” css=”.vc_custom_1508177925130{background-color: #333333 !important;}”][vc_column width=”3\/12″ css=”.vc_custom_1507995585142{padding-top: 0px !important;}”][vc_empty_space height=”80px” el_class=”norebro-phone-space”]
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\n\t\t01. Assignment\t<\/h3>\n\n\t\n\t\t\t

\n\t\t\tWhat were we asked to develop?\t\t<\/p>\n\t\t\n<\/div>[\/vc_column][vc_column width=”6\/12″ css=”.vc_custom_1507995590185{padding-top: 0px !important;}”][vc_empty_space height=”80px” el_class=”norebro-phone-space”]

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Design, conceptualization and organization of the Poblenou Beer Festival, an international event that brings together the best craft beer producers in Europe to Barcelona every year.<\/p>\n\t\n<\/div>[vc_empty_space height=”80px” el_class=”norebro-phone-space”][\/vc_column][vc_column width=”3\/12″][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1695830918223{background-color: #333333 !important;}”][vc_column css=”.vc_custom_1515068535441{padding-top: 0px !important;padding-right: 0px !important;padding-left: 0px !important;}”][vc_images_carousel images=”13199,13200,13204,13205″ img_size=”full” autoplay=”yes” hide_pagination_control=”yes” wrap=”yes”][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1508177976614{background-color: #333333 !important;}”][vc_column width=”3\/12″ css=”.vc_custom_1507995611838{padding-top: 0px !important;}”][vc_empty_space height=”65px” el_class=”norebro-phone-space”]

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\n\t\t02. Strategy\t<\/h3>\n\n\t\n\t\t\t

\n\t\t\tHow did we decide our approach?\t\t<\/p>\n\t\t\n<\/div>[\/vc_column][vc_column width=”6\/12″ css=”.vc_custom_1507995607247{padding-top: 0px !important;}”][vc_empty_space height=”65px” el_class=”norebro-phone-space”]

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This festival focuses on promoting Craft Beer culture, with a young and modern audience and a very festive atmosphere, 100 meters from the beach in Barcelona. The graphic proposal reinforces this concept of Craft through the use of casual illustrations and a close and complicit language.<\/p>\n\t\n<\/div>[vc_empty_space height=”30px”][\/vc_column][vc_column width=”3\/12″][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1508177981326{background-color: #333333 !important;}”][vc_column css=”.vc_custom_1515068545808{padding-top: 0px !important;padding-right: 0px !important;padding-left: 0px !important;}”]